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Modern living: Jennersdorfer Werkstätte impresses with style and quality!
Discover the workshop of living in Jennersdorf: tradition, quality and modern interior design since 1966.
Modern living: Jennersdorfer Werkstätte impresses with style and quality!
The interior design industry is constantly changing, and this is particularly evident at the Werkstätte des Wohnen in Jennersdorf. Under the leadership of Markus Neuherz, who has been running the company in the second generation since 2000, the company has constantly developed since it was founded in 1966. Market conditions have changed rapidly: interior design products are now available practically everywhere, be it in hardware stores or online. Despite these changes, many customers are of the opinion that specialist companies are not affordable. However, Neuherz encourages getting quotes from professionals to enjoy the quality and personalized service that only professionals can provide. My district reports that...
The importance of online presence has increased significantly these days. Markus Neuherz has reacted to this development and is relying on an attractive website that enables virtual tours of his showrooms. Customers appreciate the large selection that the company offers: with 240 fabric books and around 20,000 upholstery fabrics, there is something to suit every taste. In order to always keep up with the times, the workshop invests between 8,000 and 9,000 euros annually in new fabric collections. The offer includes, among other things, upholstery, wallpapering, curtains, sun protection and floor laying; Demand has increased particularly in the area of sun protection.
Quality and partnerships in focus
A central value of the Werkstätte des Wohnen is quality. Proven materials and manufacturers are preferred. This long-standing collaboration is not only a question of continuity, but also of reliability. Experience and professional advice are the top priority for Neuherz and his team. In addition to the end customer, the company also focuses on working with carpenters, hotels and architects in order to offer a wide range of services and to optimally utilize the seven employees.
Teaching and individual support
Another important aspect in the workshop is the training of apprentices. On average, a new apprentice is taken on every three years, with individual strengths being promoted. This investment in training is important not only for the future of the company, but also for the entire industry. When selecting future interior designers, creativity and craftsmanship are required. This is also reflected in the many tips for aspiring interior designers that are covered in specialist articles, for example on platforms like Interior vision.
The digital world is crucial for many craft businesses today. The Werkstätte des Wohnen addresses this topic and deals intensively with marketing strategies that work for craft companies in the digital era. Whether it's about creating a user-friendly website or effective online marketing strategies, the knowledge and resources on previously mentioned sites like Marketing craft are an important part of being able to survive in the competition.
The Living Workshop in Jennersdorf impressively shows how tradition and modern approaches can be harmoniously combined. Through quality, individual advice and a strong online presence, the company remains well positioned in the regional and national markets and actively contributes to the design of comfortable spaces.