Mikatel opens in Lienz: trendy fashion with East Tyrolean flair!

Mikatel opens in Lienz: trendy fashion with East Tyrolean flair!

Lienz, Österreich - Today is a special day for Lienz: On July 18, 2025, the new “Mikatel” shop officially opens its doors and brings a breath of fresh air to the city center. The concept combines trendy designs with Eastern European identity and brings out individuality and closeness to home. With the motto "G’wand with Håndschrift", customers can enjoy textiles that not only look good, but also reflect local culture. The focus is on a wide range of products, from stylish hoodies to suitable accessories with East Tyrolean motifs.

The opening becomes a special experience, because on the days of July 18 and 19 there is a 20 % discount on the first purchase and additional free ice cream while stocks last. Mikatel is operated by Melanie and Sebastian Lackner, who are also behind the Bluepuma printing house - a well -known company in Lienz that is considered a pioneer in the industry. Osttirol Today reports that the textiles for Mikatel are printed at the main location of Bluepuma, where individual order is also possible according to customer requirements.

a company with tradition

The story of Sebastian Lackner is inspiring. He had created his first own website at the age of nine. In the meantime, he is leading the Bluepuma company, which was founded on a small scale in 2015 and has grown strongly since then. With a team of 16 employees, the print shop in Lienz not only offers the design of textiles, but also a variety of services in the area of public appearances and advertising material. The renowned customers include the Hohe Tauern National Park and the East Tyrol tourism association. emphasizes that the workshops in Lienz cover a wide range of services that is unique in the region.

The success in East Tyrol is no accident. Over 200 new companies are founded in the region every year. The local framework conditions are an advantage for founders in terms of a balanced economic structure with strong service, commercial and industrial sectors. Promising perspectives can be seen in particular in the areas of technology start-ups and renewable energies. The East Tyrolean messenger emphasizes that it is important for entrepreneurs to move in a network and to understand the local market needs well.

The future of Mikatel

Mikatel is not just a place of shopping, but a symbol of East Tyrolean identity and history. The Lackners have succeeded in combining their passion for design and home love, and so Lienz is richer for another chic business. In times of the corona crisis, it turns out that innovative business models in particular are in demand - and Mikatel could shine in this regard. It remains exciting how the new concept will develop and what other ideas the entrepreneurs in the region will implement in the future.

Visit Mikatel and be inspired by the unique designs - maybe that's the next big step in the East Tyrolean start -up landscape!