Rapid Vienna welcomes Daniela Bauer: Revolution at the top of the club!

Wolfsberg signs two new players and Rapid Vienna appoints Daniela Bauer, the first female managing director of the association.
Wolfsberg signs two new players and Rapid Vienna appoints Daniela Bauer, the first female managing director of the association. (Symbolbild/ANAGAT)

Rapid Vienna welcomes Daniela Bauer: Revolution at the top of the club!

Wolfsberg, Österreich - The sports world is in the flow! Today, June 7, 2025, SK Rapid Vienna is facing exciting changes. A historical decision is made with the appointment of Daniela Bauer as a new managing director of the economy, because the 43-year-old is the first woman to work in the 126-year history of the club in this position. As Today she starts her new position on September 1st and follows Marcus Knipping, who stepped down three months ago from his position.

Bauer comes from a large insurance company that not only sponsors the Allianz Stadium in Vienna, but also the Allianz Arena in Munich. President Alexander Wrabetz emphasizes that her experience in marketing and sponsorship will be crucial for the economic strengthening of the association. Bauer has a wide range: her international experience includes locations in Turin, London and Sydney. According to Peter Linden the association will have to wait for it, since contractual obligations prevent an immediate change.

new momentum in the club

Bauer, who also worked for Red Bull and the German Football Bundesliga (DFL), seems to have the right hand to reorganize the economic course of the traditional association. The employees in Hütteldorf are currently working on keeping the processes stable during the transition phase. Bauer's international background could prove to be valuable, while women's football is increasingly on the upper. The Sportfive analyzes the special dynamics in this area and emphasizes the rapidly increasing attention for women's football.

But that's not all: While Rapid is waiting for the new managing director, there is also news from the Wolfsberg cup winner. The team has strengthened with two fresh players: Fabian Wohlmuth (22) and Marco Sulzner (21) should give the squad new momentum. As can also be found at Peter Linden, Wohlmuth comes for a transfer of 500,000 euros from Ried, while Sulzner changes free of charge from the LASK. Both players not only bring talent, but also a connection to coach Didi Kühbauer.

protests and changes

The Allianz Stadium, which opened nine years ago, does not remain the focus of the public because the club is in a departure. A banner with the inscription "Weststadion" hangs on the grandstand of the fan sector and shows that fans defend themselves against the sponsor sales of the stadium. It will be exciting to see how the new changes in the club affect the followers.

While Rapid is preparing for the coming season, the team's squad remains a question that is still unclear. The fans are eagerly awaiting how everything develops - and whether farmer can meet their promise to strengthen the economic basis sustainably. In view of the dynamics in women's football, the chances are good that SK Rapid Vienna also has more potential sponsors to offer.

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OrtWolfsberg, Österreich
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