41 million euros: This is how Vienna celebrates Father's Day 2023!

41 million euros: This is how Vienna celebrates Father's Day 2023!

Josefstadt, Österreich - Father's Day is just around the corner and brings a good money blessing in Vienna this year. On June 8, 2023, the official Father's Day in Austria, the economic experts expect sales of around 41 million euros. This is a clear increase compared to the 35 million euros of the previous year. According to a survey by the Vienna Chamber of Commerce (WKW) and SME research Austria, around 49% of Viennese plan to acquire a gift - a sign that the delicacies are becoming increasingly popular for fathers. Today reports that the most common people are their own fathers, followed by partners.

A comprehensive survey shows that 73% of the gifts are bought in the shops, 41% online purchases are also coming. According to the investigation, 53% of Austrians plan to give something on Father's Day, even if it remains behind Mother's Day. The average expenses per buyer amount to around 53 euros. This information comes from wko.at .

It can be clearly seen that Father's Day represents a fixture in the retailers' income. This day is particularly important for inpatient trade, especially for food, delicacies, drinks, drugstores and sporting goods dealers. A large part of the respondents (44%) is satisfied with the current importance of Father's Day, while 27% see potential for improvement, and 8% believe that too much attention is paid to this day. It is interesting that 73% of the buyers give their own father, while 24% also think of their partner.

The fathers themselves have clear wishes

fathers particularly want time with the family and shared experiences. Whether breakfast in bed or a cozy afternoon at home, the demands are often simple but effective. Practical gifts such as beer, wine, tools or garden items are also popular. Many fathers appreciate the small signs of recognizing their commitment and the tireless work in everyday family life.

With a clear view of these survey results, it becomes clear that Father's Day is an opportunity to thank fathers and to counter the appreciation they deserve. So this weekend it is important to make fathers happy and thus also support local business. According to the motto: "There is something!" - Father's Day brings joy for all sides!