Happen highlight in the zoo: exclusive beer from Schönbrunn comes!

Happen highlight in the zoo: exclusive beer from Schönbrunn comes!

Hietzing, Österreich - The cooperation between the Ottakringer brewery and the Schönbrunn zoo produces a remarkable initiative: Aurora hops are grown in the beer garden of the zoo. The aim of this cooperation is not only the production of an exclusive beer, but also the promotion of sustainability and regionality. According to meinzirk.at the hop plants are to be harvested at the end of summer. The beer used from it is then only sold in the zoo.

Stephan Hering-Hagenbeck, director of the zoo, emphasizes that this project is a step towards a more sustainable future. He emphasizes how important it is to promote local products. Tobias Frank, master brewer and managing director of the Ottakringer brewery, adds: "The cultivation of hops in such a frame makes the beer experienced and gives the manufacturing process a special touch." The special lighting ratios in the isolated beer garden support growth, since hop planting phases need resting phases of light that are difficult to guarantee in a city.

sustainability in the brewing process

The Ottakringer brewery pursues a comprehensive sustainability strategy that also comes into play in this project. According to Ottakringerbrauerei.at, the aim of the brewery is to continuously reduce CO2 emissions. The essentials of these emissions are the ingredients used and packaging. Therefore, the brewery relies on materials with recycling shares and strives to become a pioneer for a functioning circular economy in Austria and the EU.

As part of this strategy, the Ottakringer brewery not only promotes pleasure, but also a responsible handling of beer. The estimated 20 hop plants in the zoo grow impressive 10 to 15 centimeters a day and are harvested manually as soon as they reach a height of around six meters. The Aurora hops, which is used for the beer brewing process, originally comes from Slovenia and has found its home in Styria. The characteristic taste of this variety is hoppy, lemon and spicy.

unique offer

In autumn, a limited special edition of the beer in the Schönbrunn Tiergarten is offered. This uniqueness is not only reflected in the special origin of hops, but also in combination with other trends in Austrian beer culture. According to Brauunion.at, the topics of sustainability and regionality are more important than ever for the domestic shower scene.

Overall, this project is not only an interesting addition to the offer in the Schönbrunn zoo, but is also a significant step towards a more environmentally friendly and sustainable beer production in Austria. The Ottakringer brewery and the Schönbrunn zoo show how innovative concepts and regional topics can be successfully linked.