Father's Day 2025: This is how the Austrians celebrate and give more than ever!
Father's Day 2025: This is how the Austrians celebrate and give more than ever!
Salzburg, Österreich - Father's Day in Austria falls on June 8, 2025 this year, and the gifts for the dads are in the starting blocks. But what does the current Consumer Check show, carried out by the trade association in cooperation with the market research institute Repubblika? The numbers show a clear trend: around 52 % of Austrians plan to buy something for Father's Day, a noticeable decline of 63 % in the previous year. Despite this acceptance, the average expenses per capita increase from 61 to 73 euros.
Overall, sales potential of around 180 million euros is expected for this day, which coincides with the yields of the previous year and is still far behind the approximately 270 million euros in Mother's Day. So much for the numbers - what are the most popular gifts this year? According to oe24.at, the tasty combination of chocolate, chocolate and sweets is found.
gifts in the trend
In the other places, vouchers with 10 %, non-material gifts and excursions with 9 %, restaurant and local visits also follow with 9 %and alcoholic drinks with 7 %. The trend is particularly exciting that sweets overtake flowers and plants as a preferred gift for the first time. Here it becomes clear that many donors value material gifts, rather focus on shared experiences.
Interestingly, a closer look at the expenses that there are significant regional differences. The most generous federal states are Upper Austria and Salzburg, where 90 euros are spent per capita. In Vienna, the amount is 72 euros, while Tyrol and Vorarlberg will follow 69 euros. Lower Austria and Burgenland spend 67 euros, while Styria and Carinthia each have the weakest expenses with 60 euros each.a heart for fathers
The willingness to issue the father for Father's Day is evident when 52 % of those surveyed are still willing to spend money. This is an exciting change that the trade association, because the survey shows clear trends in the expectations of the Austrians.
The upcoming celebration of the father day ensures anticipation and ancestors what it is all about this year. While the expenses grow and the number of gifts decreases, it is important to give the fathers with heart and creative ideas.
The numbers and trends show that Father's Day is far more than just a commercial event - it will be an opportunity to share time together and to create valuable moments in the family. This makes Father's Day a very special occasion for the fathers in Austria.
How do you feel about the new trends? Let us know what gifts come to mind to make Father's Day something very special!
| Details | |
|---|---|
| Ort | Salzburg, Österreich |
| Quellen | |