Discover the region: Sticker trip inspires families in Eferding!

Discover the region: Sticker trip inspires families in Eferding!

In the region around Peuerbach, Waizenkirchen and Eferding, something is happening-the Sparkasse Eferding-Peuerbach-Waizenkirchen has launched a very special community experience together with regional dealers. The project called "Sticker Reise 2025" invites families to discover their homeland in a playful way and at the same time support local companies. This innovative project not only promises fun for young and old, but also a strengthening of the local economy.

The free sticker album is available in all branches of the Sparkasse and comes with a special highlight: exclusive stickers can only be captured at participating dealers who are marked with the "Sticker trip" seal. This includes bakeries, cafes and fashion shops, which gives the opportunity to increase their visibility and to win new ones. Kerstin Glöckl-Steininger, director of Starbetriebe Peuerbach, emphasizes that this creative approach revives the region and increases curiosity about the diverse excursion destinations. Gerald Schneeberger, CEO of Sparkasse, emphasizes the benefits of the campaign: "We want to promote curiosity about the local offer." 3

A look over the borders

regionality is becoming increasingly important worldwide, and similar to the “Sticker trip 2025” in Austria, Edeka Minden-Hannover has also started a comparable project in Germany to promote appreciation for agriculture. As part of a sticker album that was carried out in 2022, customers were not only able to get to know farmers, but also gain interesting insights into regional agriculture. This campaign was so successful that more than 48,000 collectors: took part in it, and it even received awards. 3

The idea of ​​boosting the local economy through creative projects is also supported by current developments in the field of economic and structural promotion in Germany. Federal Economic and Climate Protection Minister Robert Habeck speaks for investments to strengthen regional structures in order to promote disadvantaged areas. Such initiatives not only shape the development of the regions, but can also give impulses for similar projects in Austria. 3

With the "Sticker trip 2025", the initiators show that you can make great things even on a small scale. It is to be hoped that the region can benefit sustainably through this creative connection of leisure fun and business development. The curiosity about local diversity is awakened and valuable support for regional companies is provided. It will be interesting to see how many families will start this special trip through the home country!